Deblon Sports and Wahts dress Team SD Worx – Protime

Deblon Sports and Wahts dress Team SD Worx – Protime

01/08/2025

Starting with this Tour de France Femmes, Team SD Worx – Protime has two new partners. Deblon Sports and Wahts will ensure the team looks fashionable and stylish in their sporty, comfortable leisurewear.

Founded in 2014, Deblon Sports has specialised in luxury, feminine sports and leisurewear. The brand's guiding principle is to create sportswear that is also fashionable and suitable for wearing before, during and after exercise.
 
The riders are enthusiastic about the new leisurewear from Deblon Sports. Lorena Wiebes, two-time stage winner in this Tour de France Femmes, says: "It's sportswear, but it also makes us look fashionable. As a Dutch team, it's great to have such a high-quality brand from our own country. It's always nice to have beautiful comfortable clothing. Deblon's clothing is also perfect for stretching exercises.”
 
Leonie Timmerman, owner of Deblon Sports, considers it an honour to dress the successful Team SD Worx – Protime, which has so many champions. “We hope to contribute to their success because our sportswear is very comfortable and looks chic. When you wear clothing that fits well, it always makes you feel good and confident. Comfort is our top priority. That's why we still source most of our fabrics from Brazil, where the quality is better. Our brand originated in Brazil. We make sports and leisurewear that you can wear all day long, making you look sporty and fashionable.”
 
Wahts provides leisurewear for the male staff of Team SD Worx-Protime. It fits perfectly with the active, entrepreneurial lifestyle of the cycling team's staff.
 
Karin Kontense of Wahts is proud that the men of the best women's cycling team in the peloton now wear their clothing. "We received the request from team manager Erwin Janssen, who is a good friend of ours," says Karin Kostense. “Team SD Worx – Protime has been the best cycling team for years, and we identify with their ambition and drive for performance. Our clothing is very versatile and therefore suitable for work and leisure — it's sporty and looks professional. We focus on enterprising men with a sporty lifestyle. The sporty character of the top sports team certainly suits us."
 
Team manager Erwin Janssen has known the Deblon Sports and Wahts brands for a long time and approached them himself. 'I think it's great that, as a Dutch cycling team, we will now also be kitted out by two Dutch brands for leisurewear until 2028.' Both are premium brands that produce stylish clothing with a sporty look. What is very important to us in top-level sport is that the clothing is extremely comfortable. For our image, it's important that we look good. With Deblon Sports and Wahts, we can be sure of that in the coming years.'

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